Research on the Practice of Cross-Border E-Commerce Strategies: Taking Alibaba International Station as an Example

Currently, Alibaba International Station, as an emerging e-commerce platform in recent years, plays a crucial role in cross-border e-commerce trade. This article describes an overview of Alibaba International Station, as well as the methods of attracting traffic and some current problems encountered. Simultaneously, relevant suggestions are provided based on the problems.

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Publication Details

Journal
Journal of Electronic Research and Application
Published
2024-08-12
DOI
https://doi.org/10.26689/jera.v8i4.7916
Primary Topic
E-commerce and Technology Innovations
Type
article
Field-Weighted Citation Impact
0.00
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article

Research on the Practice of Cross-Border E-Commerce Strategies: Taking Alibaba International Station as an Example

Jiong’en Xiao, Xiaosha He, Yiyang Lu
Journal of Electronic Research and Application
E-commerce and Technology Innovations
article

Research on the Practice of Cross-Border E-Commerce Strategies: Taking Alibaba International Station as an Example

Jiong’en Xiao, Xiaosha He, Yiyang Lu
article en

Abstract

Currently, Alibaba International Station, as an emerging e-commerce platform in recent years, plays a crucial role in cross-border e-commerce trade. This article describes an overview of Alibaba International Station, as well as the methods of attracting traffic and some current problems encountered. Simultaneously, relevant suggestions are provided based on the problems.

Journal of Electronic Research and ApplicationVol. 8(4)
Guangdong University Of Finances and Economics (CN), Guangzhou University (CN), Guangdong University of Finance (CN)
Partnerships for the goals
Openalex Percentile: Top 78%
E-commerce and Technology Innovations
DOIOpen Access PDFOpenAlex
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