A STUDY ON SAVINGS AND INVESTMENT BEHAVIOUR OF YOUTHS OF NAGAON TOWN, ASSAM, INDIA

The words savings and investments are often used interchangeably but conceptally they are different. Saving is an income set aside for meeting emergencies or fixed future needs whereas Investment is an assets made by channelizing the savings into productive use. Savings usually yields low or nil returns but investment if made with proper study, yields productive returns. This paper studies the various factors that influence youths for saving and investment in Nagaon town in Assam. A primary research is conducted on 150 respondents and their data is studied through frequency and percentage tables. A major finding from this research concludes that post graduated students, high income group people, and nuclear family members prefer to invest more. The most preferred mode of investment is Fixed Deposit at Bank and then second ranked preference is Life Insurance.