Operational Customer Relationship Management (Crm) Application To Improve Customer Satisfaction Web-Based Customer Satisfaction

The development of science in the field of computer technology and information is currently experiencing very rapid progress. Computers are a set of technologies that greatly help human work, Customer needs need to be clearly identified, as part of product development. Customer Relationship Management (CRM) is a marketing strategy that builds a close relationship between the company and its customers. Before developing a system, firstly, the writer analyzes the current system. As for now there is no Operational Customer Relationship Management (CRM) Application system to Increase Web-Based Customer Satisfaction about customer satisfaction. From the results of making the system design Operational Customer Relationship Management (CRM) Application Design to Increase Web-Based Customer Satisfaction, the following conclusions are obtained: development of the system Design of Operational Customer Relationship Management (CRM) Applications to Increase Web-Based Customer Satisfaction is used as an SPK tool. Then, the information system Designing Operational Customer Relationship Management (CRM) Applications to Increase Web-Based Customer Satisfaction is one of the right and fast information.

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Publication Details

Journal
Jurnal Komputer Informasi dan Teknologi
Published
2024-08-01
DOI
https://doi.org/10.53697/jkomitek.v4i1.1777
Primary Topic
Customer Service Quality and Loyalty
Type
article
Field-Weighted Citation Impact
0.00
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article

Operational Customer Relationship Management (Crm) Application To Improve Customer Satisfaction Web-Based Customer Satisfaction

Ricky Zulfiandry, Indra Kanedi, Diki Robianto
Jurnal Komputer Informasi dan Teknologi
Customer Service Quality and Loyalty
article

Operational Customer Relationship Management (Crm) Application To Improve Customer Satisfaction Web-Based Customer Satisfaction

Ricky Zulfiandry, Indra Kanedi, Diki Robianto
article en

Abstract

The development of science in the field of computer technology and information is currently experiencing very rapid progress. Computers are a set of technologies that greatly help human work, Customer needs need to be clearly identified, as part of product development. Customer Relationship Management (CRM) is a marketing strategy that builds a close relationship between the company and its customers. Before developing a system, firstly, the writer analyzes the current system. As for now there is no Operational Customer Relationship Management (CRM) Application system to Increase Web-Based Customer Satisfaction about customer satisfaction. From the results of making the system design Operational Customer Relationship Management (CRM) Application Design to Increase Web-Based Customer Satisfaction, the following conclusions are obtained: development of the system Design of Operational Customer Relationship Management (CRM) Applications to Increase Web-Based Customer Satisfaction is used as an SPK tool. Then, the information system Designing Operational Customer Relationship Management (CRM) Applications to Increase Web-Based Customer Satisfaction is one of the right and fast information.

Jurnal Komputer Informasi dan TeknologiVol. 4(1)
Universitas Dehasen Bengkulu (ID)
Industry, innovation and infrastructure
Openalex Percentile: Top 82%
Customer Service Quality and Loyalty
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