Edukasi Integrasi Praktik Pengelolaan Keuangan Hijau dan Pemasaran Berkelanjutan pada Usahatani BB Integrated Farming (BIF)

This community service activity aims to enhance farmers' understanding and skills in adopting green finance and sustainable marketing strategies to support sustainable agricultural practices at BB Integrated Farming, Silo District, Jember Regency. The program involves a series of training sessions, mentoring, and interactive discussions designed to equip farmers with the knowledge and tools necessary for managing green finance, developing sustainable marketing strategies, and understanding market dynamics. The results of this activity show a significant increase in farmers' understanding and skills, evidenced by better post-test results compared to pre-test scores. Farmers are now able to adopt environmentally friendly practices, access sustainable financing, and implement effective marketing strategies. This program not only contributes to improving the environmental and economic performance of farmers but also supports local and global food security by promoting more productive and sustainable agricultural practices.

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Publication Details

Journal
Jurnal Pengabdian Masyarakat dan Lingkungan (JPML)
Published
2024-08-05
DOI
https://doi.org/10.30587/jpml.v3i1.7994
Primary Topic
SMEs Development and Digital Marketing
Type
article
Field-Weighted Citation Impact
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article

Edukasi Integrasi Praktik Pengelolaan Keuangan Hijau dan Pemasaran Berkelanjutan pada Usahatani BB Integrated Farming (BIF)

Endro Sugiartono, Avisenna Harkat, Sugeng Hartanto, Candra Pramula Pinandita et al.
Jurnal Pengabdian Masyarakat dan Lingkungan (JPML)
SMEs Development and Digital Marketing
article

Edukasi Integrasi Praktik Pengelolaan Keuangan Hijau dan Pemasaran Berkelanjutan pada Usahatani BB Integrated Farming (BIF)

Endro Sugiartono, Avisenna Harkat, Sugeng Hartanto, Candra Pramula Pinandita, Siska Aprilia Oktaviani
article en

Abstract

This community service activity aims to enhance farmers' understanding and skills in adopting green finance and sustainable marketing strategies to support sustainable agricultural practices at BB Integrated Farming, Silo District, Jember Regency. The program involves a series of training sessions, mentoring, and interactive discussions designed to equip farmers with the knowledge and tools necessary for managing green finance, developing sustainable marketing strategies, and understanding market dynamics. The results of this activity show a significant increase in farmers' understanding and skills, evidenced by better post-test results compared to pre-test scores. Farmers are now able to adopt environmentally friendly practices, access sustainable financing, and implement effective marketing strategies. This program not only contributes to improving the environmental and economic performance of farmers but also supports local and global food security by promoting more productive and sustainable agricultural practices.

Jurnal Pengabdian Masyarakat dan Lingkungan (JPML)Vol. 3(1)
Universitas Jember (ID), Politeknik Negeri Jember
Zero hunger
Openalex Percentile: Top 77%
SMEs Development and Digital Marketing
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