Research on the high-quality development of sports-tourism integration in healthy cities under international events--Taking the 19th Hangzhou Asian Games as an example

With the continuous promotion of the national policy of "Healthy China" strategy, the construction of healthy cities has become one of the important contents of China's urban development, and the integrated development of sports and tourism \has also entered a new stage of high-quality promotion. This paper focuses on the healthy city development of Hangzhou, aiming at the international event node of the Asian Games, from the actual development of Hangzhou's sports tourism, the exploration in digitization, integration, branding, nationalization and low-carbon development, and provides practical reference for the long-term development of sports tourism in other countries and regions.

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Publication Details

Journal
Transactions on Economics Business and Management Research
Published
2024-08-09
DOI
https://doi.org/10.62051/ps6w8n72
Primary Topic
Sport and Mega-Event Impacts
Type
article
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article

Research on the high-quality development of sports-tourism integration in healthy cities under international events--Taking the 19th Hangzhou Asian Games as an example

Yangyang Ye, Meiqi Xu, Y. Ding
Transactions on Economics Business and Management Research
Sport and Mega-Event Impacts
article

Research on the high-quality development of sports-tourism integration in healthy cities under international events--Taking the 19th Hangzhou Asian Games as an example

Yangyang Ye, Meiqi Xu, Y. Ding
article en

Abstract

With the continuous promotion of the national policy of "Healthy China" strategy, the construction of healthy cities has become one of the important contents of China's urban development, and the integrated development of sports and tourism \has also entered a new stage of high-quality promotion. This paper focuses on the healthy city development of Hangzhou, aiming at the international event node of the Asian Games, from the actual development of Hangzhou's sports tourism, the exploration in digitization, integration, branding, nationalization and low-carbon development, and provides practical reference for the long-term development of sports tourism in other countries and regions.

Transactions on Economics Business and Management ResearchVol. 8
Shanghai Jiao Tong University (CN), Hangzhou City University, City University of Macau (MO)
Sustainable cities and communities
Openalex Percentile: Top 80%
Sport and Mega-Event Impacts
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Research on the high-quality development of sports-tourism integration in healthy cities under international events--Taking the 19th Hangzhou Asian Games as an example — Yangyang Ye, Meiqi Xu, et al. · Transactions on Economics Business and Management Research (2024) | TGRS Research Map | TGRS