A digital study on predictive factors for Instagram users' engagement with amber necklace-related posts.
Videos and personal profiles were predictive factors for higher user engagement with amber necklace posts on teething symptoms relief on Instagram, even with the warnings of health organisations and the lack of scientific evidence to confirm its efficacy.
Authors
- Thaís Marchini de Oliveira (ORCID: https://orcid.org/0000-0003-3460-3144)
- Patricia Estefanía Ayala Aguirre (ORCID: https://orcid.org/0000-0001-6099-7664)
- Thiago Cruvinel (ORCID: https://orcid.org/0000-0001-7095-908X)
- Anna Paola Strieder (ORCID: https://orcid.org/0000-0002-7033-0756)
- Matheus Lotto (ORCID: https://orcid.org/0000-0002-0121-4006)
Institutions
- Universidade de São Paulo (BR)
- Universidad Espíritu Santo (EC)
Publication Details
- Journal
- PubMed
- Published
- 2024-09-03
- DOI
- https://doi.org/10.23804/ejpd.2024.1984
- Primary Topic
- Pediatric health and respiratory diseases
- Type
- article
- Field-Weighted Citation Impact
- 0.00